sxsw interactive

SXSW 2014
3:07 pm
Fri March 14, 2014

Cities And Countries Pitch Themselves At SXSW

Cities and countries are pitching themselves at SXSW as places for tourism and economic development. (Michael Samm)

Originally published on Fri March 14, 2014 2:16 pm

South by Southwest continues today in Austin, Tex., following yesterday’s tragic hit and run that left two people dead and 23 injured — and left many wondering if the festival that draws tens of thousands of visitors from around the world has become too big and unruly.

As the festival continues to expand, cities and countries have been sending representatives to tout their homegrown musical artists — and do a little self-promotion — with the goal of attracting new business.

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SXSW 2014
2:05 pm
Tue March 11, 2014

SXSW Puts Spotlight On Latinos In Tech

The first ever Latinos in Tech event, which took place on March 6, 2014, was founded by the Kapor Center and Esquivel McCarson Consulting. (Kety Esquivel/Esquivel McCarson Consulting)

Originally published on Tue March 11, 2014 1:56 pm

The interactive section of South by Southwest (SXSW) wraps up today, and for the first time it included three days of panels and discussions specifically focused on the integration of Latinos in tech.

The sessions were designed to make Latinos feel more comfortable in a field where they are underrepresented.

We hear a report from Veronica Zaragovia of KUT that for some Latinos, the results were less than satisfying.

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SXSW 2014
4:14 pm
Mon March 10, 2014

SXSW: Software, Apps Still Rule But A Hardware Resurgence Is On

A set of littleBits comes with more than 40 different types of electronic pieces that connect with magnets.
NPR

Originally published on Mon March 10, 2014 6:59 pm

The task of building your very own toy, or robot, or radio can seem daunting for someone without much background in engineering. But a set of color-coded electronic bits that can be magnetically snapped together called littleBits is aiming to make creating your own electronics easy for everyone. It's like Legos, if only Legos could be connected into circuits that light up, move or make music.

"Circuits in seconds," promises the outside of the box.

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Special Coverage
12:11 pm
Sat March 8, 2014

WATCH: Julian Assange Speaks at SXSW via Skype

Watch live as WikiLeaks founder and publisher Julian Assange speaks via satellite video at SXSW Interactive. Livestream is courtesy the Texas Tribune.

SXSW 2014
11:10 am
Fri March 7, 2014

Austin: Here's the App You Need to Ditch the SXSW Crowds

An Austin-based advertising company created a web app to avoid crowds at SXSW. It uses Foursquare technology to let you know which bars, restaurants and coffee shops people haven't checked in at.
avoidhumans.com

Yogi Berra's famous quote – "Nobody goes there anymore, it's too crowded" – has never really applied to Austin's South by Southwest festival.

Yes, there are crowds galore. But people keep coming: in 2012, the number of registrants increased by 15 percent over the previous year.

But now an Austin-based ad agency has developed an app for locals who might be looking to avoid the SXSW masses. It lets you know where people aren’t.

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SXSW 2014
1:01 pm
Thu March 6, 2014

SXSW Tech Preview: Snooping, Wearables And More 3-D Printing

Hugh Forrest, pictured here in 2009, is the director of South by Southwest Interactive.
Scott Beale Flickr

Originally published on Thu March 6, 2014 11:03 am

South by Southwest Interactive is the technology-driven part of the annual Austin-based festival for digital, film and music and it starts on Friday. An expected 30,000 people will take part in the interactive and film week that precedes music, and they love it for the spontaneity and the chaos. They also hate it because of the chaos — parties on every corner, marketing handouts at every turn and a sprawling program of panels, screenings and speakers that span at least a dozen city blocks in the heart of Texas.

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Austin
4:35 pm
Mon March 18, 2013

SXSW Transplants: Coming for the Tech, Staying for the Weird

A couple SXSW participants relax outside the Austin Convention Center. SXSW Interactive registration skyrocketed again this year.
Filipa Rodrigues for KUT News

Another South by Southwest has come and gone – and in its wake comes the inevitable cry from some local natives: “Don’t move here.”

Pulling up the drawbridge on SXSW visitors isn’t anything new: back in 1997, one local band minted t-shirts telling folks they could go back home when the music’s over. But as SXSW Interactive continues its explosive growth – with a 25 percent surge this year and over 30,000 attendees – it attracts a different set of attendees than music-loving spring breakers. And some of those attendees may not be going back.

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SXSW
3:56 pm
Wed March 13, 2013

SXSW Interactive: 99% Invisible's Roman Mars on Podcasting

Roman Mars' architecture and design show became Kickstarter's highest-funded journalism project.
flickr.com/curtiskennington

A conversation with 99% Invisible's Roman Mars

Roman Mars, the host and producer of 99% Invisible, is a superhero in the field of contemporary podcasting. That’s according to his co-panelists at a South by Southwest Interactive panelAnswer Me This host Helen Zaltzman, and Bullseye host and producer Jesse Thorn.

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SXSW
10:58 am
Wed March 13, 2013

Photos: SXSW Interactive Awards

Aisha Tyler hosting the 2013 South by Southwest Interactive awards last night.
Filipa Rodrigues for KUT News

Three SXSW Interactive finalists explain their projects

South by Southwest Interactive powered down last night, although not before a blowout closing party at Stubb’s Bar-B-Q and the SXSW Interactive Awards.

The 16th Annual Interactive Awards held at the Hilton Austin Downtown honored winners across 15 different categories. Emcee Aisha Tyler kept the jokes coming at a rapid clip, imploring honorees (with mixed success) to keep their acceptance speeches Tweet length. And bluegrass performers The Austin Steamers kicked the festivities off with a Texas twang.

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SXSW
2:54 pm
Tue March 12, 2013

At SXSW Interactive, Civic Apps Hack City Data For a Safer Austin

A "hackathon" of City of Austin data resulted in an app mapping the location of known dangerous dogs.
flickr.com/satyrika

As South by Southwest Interactive grows, so does the difficulty of trying to encapsulate the annual conference. And while onlookers can point to big themes in 2013 and much, much more, one burgeoning area with real world applications is civic apps and hacks.

Simply put, civic apps take publicly available data – anything from crime statistics to restaurant inspection scores – and mashes them up with applications like maps, making them accessible to the smartphone set. The biggest example is Code for America, a national non-profit that works with cities to develop meaningful data applications.

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SXSW
11:59 am
Tue March 12, 2013

The RSVP Economy: SXSW, Marketing and Your Email

SXSW 2012 attendees lined up to get into a unofficial, RSVP-required party. RSVP services will now automatically register customers for dozens of parties.
Jeff Heimsath for KUT News

Austin-based service helps you navigate unofficial SXSW parties – for a fee

If you’ve ever attended South by Southwest, then you know: Invitations to private events come fast and furious, and it’s hard to keep on top of them.

That’s where RSVPster comes in. It charges customers 30 to 40 bucks to respond to invitations to unofficial events during the SXSW Interactive and Music conferences. Though it’s the company’s third festival, founder Jennifer Sinski says it’s gotten its fair share of criticism since the service started.

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SXSW
6:46 am
Mon March 11, 2013

The Most Talked About Tech And Culture Trends At SXSW Interactive

The feline known as Grumpy Cat.
Elise Hu NPR

Originally published on Mon March 11, 2013 7:40 pm

Everywhere you walk in downtown Austin, Texas, new names compete for the attention of the tens of thousands wandering the SXSW Interactive festival. Which of this year's emerging ideas and brands — MakerBot, Leap Motion, Geomagic — will break into mainstream consciousness? Here's a quick rundown of the conversation topics in coffee lines, and some notes on appearances and panels that caught our attention:

Beyond The Keyboard And Mouse

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SXSW
8:28 pm
Sat March 9, 2013

Photos: Gaming Expo Brings Geek Culture to SXSW

SXSW Gaming Expo is free and open to the public throughout the weekend.
Filipa Rodrigues for KUT News

SXSW Gaming Expo kicked off today, with thousands of people filling the Palmer Events Center. From computer tech to board games, the expo has companies from all over country unveiling their new demos.

"The Gaming Expo is a great opportunity for people who had been reading about games or had seen them online, to actually come in and try them out," says Nintendo of America's Kit Ellis. Nintendo is premiering more than 10 video games.

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SXSW
7:00 am
Sat March 9, 2013

SXSW: Bob Garfield on the New Rules for Effective Adverstising

Bob Garfield looks like a nice guy. He could be a good friend, right? He argues that's how companies and advertisers now have to treat the public - just like people treat each other in one-on-one-relationships.

KUT's Jennifer Stayton talks with advertising critic and "On the Media" co-host Bob Garfield about what he's calling the "Relationship Era" of advertising.

Remember some of those catchy old commercial jingles: "plop, plop fizz, fizz".... or "you deserve a break today?' Well, a fragmented mass media audience and ever-evolving technologies may be making those a thing of the past.

Bob Garfield is an advertising critic, author, consultant, and co-host of NPR's "On the Media" (quick plug: you can hear it Sunday mornings at 9:00 on KUT 90.5). He says companies have to trade in the old rules of reaching the mass market with the a new set of rules that mimic the way people treat each other. 

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SXSW
5:08 pm
Fri March 8, 2013

Health Issues on Stage at SXSW

Credit Nathan Bernier, KUT News

Austin artists, musicians and filmmakers and entrepreneurs are among the people who could benefit most from the federal Affordable Care Act.

The intersection of health care and technology is trending this year at South By Southwest Interactive.

For KUT News, Cathy Byrd talks to Gabriel Shepherd, the president of Las Vegas-based Don’t Sweat the Technique, and Sara Worthy, Tendenci Community Manager with Schipul in Houston. Both SXSWi presenters suggest that self-care is the place to start.

Click the player to hear the interview.

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