First-Ever Scratch-And-Sniff Postage Stamps Will Debut In Austin

May 21, 2018

Austin will be the setting for the release of the first-ever scratch-and-sniff stamps from the U.S. Postal Service. The stamps depict a variety of frozen treats and, when scratched, have what the Postal Service describes as “the sweet scent of summer.”

The U.S. Postal Service is releasing scratch-and-sniff stamps next month.
Credit U.S. Postal Service

Ten varieties of the stamps will be available in sheets of 20. Each stamp shows two types of icy pops on sticks, including some with two sticks, which the Postal Service reminds us makes them "perfect for sharing."

The stamps will be released to the public next month at Thinkery, the children’s museum and activity center in the Mueller development.

Leah Thornton, Thinkery's associate director of membership and donor relations, says the Postal Service wanted to emphasize the summer fun of youth in America.

“They were just looking for a fun, kind of ... youthful feel to it, so they were looking for a youthful city and a kind of youthful place," she said, "and Austin and Thinkery both kind of fit the bill.”

A ceremony is planned for the first day the stamps are issued at 6 p.m. on June 20, the day before the official first day of summer. Frozen treats will be provided by Steel City Pops.