Jimmy Maas

Producer, Morning Edition

I grew up in Austin and studied journalism at the University of Texas.  I began my radio career making fun of headlines on local sports and news talk shows. I moved to New York City to be a comic. Found some pretty good "day jobs” managing a daily news radio show for the Wall Street Journal and later, producing business news for Bloomberg Television.  Upon returning to Austin, I dabbled in many things, including hosting nights and weekends on KUT and producing nightly TV news.  Now I’m waking up early to make Morning Edition on KUT even better than it already is.

Ways to Connect

Jorge Sanhueza-Lyon / KUT

First of all, this was not a pingpong tournament.

“Yeah, it’s unfortunate. A lot of people are like, ‘Oh, I’ve played pingpong,’" said Willie Leparulo, tournament director for the National Collegiate Table Tennis Association. “I don’t say the P-word very often. They don’t know that table tennis is the correct word. ... I mean, this is an Olympic sport.”

Courtesy of Crystal Dunbar

Long before Jonathan Dunbar was a father and a soldier, he was a little brother.

"He was the biggest nerd ever," Crystal Dunbar said. "He had big, Coke-bottle glasses, and he was always playing the superhero. So, whether he was playing cops and robbers, or cowboys and Indians, or anything like that, he was always the superhero."

Jimmy Maas/KUT

South By Southwest has been around for more than three decades. It's grown from a small music festival into a business behemoth celebrating tech, music, film and most things creative. But every year there are always people who come to the festival for the first time.    

Jimmy Maas / KUT

It's not uncommon for cities, states – even countries – to highlight their workforce, investment opportunities, or visitor and tourism offerings at South By Southwest.

There are booths for places like Mexico, Ireland ... and Bastrop.

Gabriel C. Pérez / KUT

State-sponsored film incentives are a big driver of the entertainment industry these days. States like Georgia and Louisiana have beefed up their programs, luring big projects away from states that have curbed their programs – like Texas.

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