technology

business
5:31 pm
Thu November 18, 2010

Gowalla On Disney Partnership: "We're not about coupons"

These are some of the pins that Gowalla users will be able to collect when they check in at Disney locations.
Image courtesy Gowalla

Austin-based Gowalla announced this morning that it's teaming up with Disney Parks to create a bunch of unique Disney themed locations for the social networking service.

Gowalla is an app that runs on smartphones and allows people to "check in" when they visit any location, from a restaurant, to a park, to a long line at a movie theater. Anyone can create locations, but some are custom made by Gowalla and have their own unique symbol. Checking in earns you a stamp on your virtual Gowalla passport.  Users can also earn pins and various other digital rewards.

KUT News called Gowalla today to talk about the new deal. We spoke with Andy Ellwood, their director of business development.

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