Jack Ingram

Laura Rice, KUT News

Three of Austin’s most famous residents kicked off an effort last night to raise money for charities that help young people.

Former UT-Austin Head Football Coach Mack Brown, county musician Jack Ingram and Academy Award-winning actor Matthew McConaughey make up “Mack Jack and McConaughey" – or MJ&M.

The trio’s inaugural fundraising campaign in 2013 raised more than $1 million.

"We thought this would be a home run," Mack Brown said. "Because when you get Jack Ingram and Sheryl Crow and when you get Matthew McConaughey to come in, it's special. And it's all for kids."