Program Sponsorships
The Benefits of KUT Sponsorship
Hundreds of Business Sponsors come together to provide 40% of KUT’s funding for local news and music programming, online content and community and fundraising events. These sponsors’ significant support is acknowledged with brief announcements identifying their businesses and organizations and their products or services along with their contact information.
Business Sponsorship provides a unique opportunity for companies and organizations to become civically engaged, while supporting both philanthropic and marketing goals by:
- Reaching one of the largest radio audiences in Central Texas populated by people who are educated, active, creative, and influential. These are the folks who make Central Texas an incredibly desirable place to live and work.
- Delivering a straight forward branding or positioning message into an uncluttered and hype-free listening environment where listeners are uniquely attentive to news, music and sponsor messages.
- Touching listeners who are enthusiastically open to sponsorship messages because of the value they place on public radio programming. KUT listeners recognize, appreciate, and welcome opportunities to support businesses and organizations who support public radio.
KUT is also unique among local media in that it reaches a large concentration of professionals, business leaders and owners, technologists and members of the creative class – people who actively shape the future of Central Texas as opinion leaders, community organizers, early adopters and taste makers.
Learn more about the Business Sponsorship and the KUT audience by requesting our media kit from underwriting@kut.org or by calling our sponsorship team at (512) 471-8222.
Explore our roster of Business Members and Business Sponsors through our online directory of sponsors and business members – searchable by name, category, keywords and location.
Request a custom proposal to become a Business Sponsor by copying and pasting the form below into an email to underwriting@kut.org or by calling our sponsorship team at (512) 471-8222.
Information Request Form
Contact Name
Business or Organization Name
Contact Phone
Contact Email
Tell us a little bit about your business, your interests in KUT sponsorship, or other information you would like us to provide:
What is your preferred mode of communication?
( ) Email me. ( ) Call me. ( ) Meet me.
And now a few words from our sponsors…
“As KUT Sponsors, we benefit by having our name associated with KUT, and in return our customers thank us for supporting programming that is beneficial for the whole community.”
Kisla Jimenez
Tesoros Trading Company
“Since I have been a sponsor on KUT, I have seen immediate positive impact in business, and I feel good about supporting the live music I hear each day on KUT.”
Jorge Garcia
Curra’s Grill & Senior Buddy’s
“As a provider of solar electric solutions, we seek an audience of environmentally aware and informed individuals. Our sponsorship of KUT is a perfect fit.”
Andrew McCalla
Founder and CEO
Meridian Solar
“KUT reaches an audience that we desire — engaged, informed and aware. That’s a perfect combination for a business like ours.”
Patrick Terry
P. Terry’s Burger Stand
“Sam Houston State has long offered a highly regarded master’s degree in criminal justice leadership and management on campus. When we began to offer it online, we wanted the professional law enforcement community to know about it. To get the word out in Austin, we turned to KUT exclusively. The result was that we nearly doubled our enrollment goal in the first class.”
Bruce Erickson
Director of Communications
Sam Houston State University
“Loyal customers, positive results, great value, friendly staff…why spend your marketing dollars anywhere else? We have thrived by marketing almost exclusively with KUT, and we will continue to grow our strong partnership for years to come.”
Kitty Bird, Manager
Ten Thousand Villages
“KUT is one of the only two radio stations that we use. We get great results year after year and would recommend it to anyone! Thank you KUT!”
Salila Travers and Rob Wheeler
Aztec Organic Pest Service
“I’m grateful to KUT for several reasons. When I first started Spanish Over Coffee, I had a very small budget, to say the least, and KUT came up with a sponsorship plan that worked and continues to work. I always feel like I’m working with people who are truly interested in our success.”
Gena Vaughn
President / Owner
Spanish Over Coffee
“We feel so grateful that we were able to get sponsorship announcements on KUT. Our classes were a huge success. It couldn’t have been better. We appreciated the quick response, flexibility, and wonderful adaptation of our information into an audience-friendly announcement.”
Cecille Marcato
Director of the Neill-Cochran House
Summer Camp
“We had someone from Austin who heard our information on KUT visit the ranch on Saturday. It looks like he will be putting one of the lots under contract. To have results like that in first few days of our sponsorship has far exceeded our expectations. We’re thrilled!”
Audrey Tonneson
Rice Construction Company
“The decision to become a KUT Underwriter was the best public relations decision we ever made.”
Nevic Donnelley
They Might Be Monkeys! Texas Tree & Land Co








