Liang Shi

sxsw 2011
5:17 pm
Fri March 11, 2011

SXSW Panel: Personal Blogger to Professional Marketer

Many bloggers are giving away their stuff for free when they should be charging, according to SXSW Interactive speaker Melissa Lion.
Photo by Liang Shi for KUT News

Many people blog, but how many get paid for it? That was the topic of Melissa Lion's panel at SXSW Interactive.

The most important thing is never to accept offers to write content without charging a fee, Lion said. The problem is bloggers aren't asking for anything, and marketers are able to get content out of them for next to nothing. Lion says the only solution is to say, "No."

Read more
SXSW Interactie
4:53 pm
Fri March 11, 2011

SXSW Panel: Mind Your Manners

The temporary society that is SXSW requires adherence to a few simple rules, according to a panel discussion held at the conference today.
Image by Liang Shi for KUT News

A panel entitled "How Not To Be a Douchebag at SXSW" kicked off the SXSW Interactive conference this afternoon, featuring four SXSW veterans and and noted members in the tech industry.

The four speakers gave pointers to newcomers of the conference on how to behave properly without making a joke of themselves. 

"Don't be a pitch," said Amber Osborne, Vice President of Head of Lettuce Media, who commented that nothing was worse than being hit with a drive by shooting of business cards.

Read more