Song of the Day

Deep Time: “Clouds”

July 3, 2012 5:00 am by: Paul Carrubba

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Ralph Waldo Emerson once wrote “We change, whether we like it or not.” If the last sixty years of pop music has taught us anything, it’s that reinvention is ubiquitous. Great art comes through revolution and change, even if that change is unwelcome. We may be poked and prodded into it but whatever the outcome may be, at least it affords us the opportunity to move forward, and think about the future rather than the past.

Austin art-pop duo Deep Time were recently faced with such a change. The band, which consists of multi-instrumentalists Jennifer Moore and Adam Jones, was forced to change their name from YellowFever due to legal problems. Undaunted, they are forging ahead. On July 10, Moore and Jones release their first long-player under the Deep Time moniker.

The self-titled record is nine tracks of minimalist, expertly-crafted pop. One of the album’s stand-out tracks has already been making its way around the internet, and it’s today’s song of the day. “Clouds” is propelled by bouncy bass, jittery guitars and most importantly, Moore’s understated, yet extremely expressive voice. Her voice is the melody, rather than an extension of it. It feels less like she’s a singer adding another layer to the song with her vocals, and more like she’s using her voice as an instrument intertwined and inseparable from the others. It creates a very interesting, organic sound in which no element is set above another. The song is a very auspicious one for this new chapter in the band’s life.

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