Press Release

KUT “Live at the Four Seasons” Events Raise More Than $35,000 for Seton Shivers Cancer Center at UMC Brackenridge, Doubling Previous Years’ Efforts

March 20, 2012 3:27 pm by: Erin Geisler

AUSTIN, Texas — March 20, 2012 — KUT 90.5, community supported public radio, and Four Seasons Austin Hotel together raised more than $35,500 for the Seton Shivers Cancer Center at University Medical Center Brackenridge through a series of music showcases during the 2012 SXSW Music Festival.

More than 3,400 people, not including the many children accompanying their parents at the family-friendly event, attended KUT’s four music showcases, which did not require a SXSW wristband or badge.

For a $10 donation, which included a breakfast taco and coffee, music fans saw some of SXSW’s most anticipated artists, including: M. Ward, Nada Surf, Justin Townes Earle, Nneka, Jimmy Cliff, Ruthie Foster, Punch Brothers, Motopony, Grace Woodroofe, Ray Wylie Hubbard and Kat Edmonson. Each set was broadcast on KUT 90.5 and streamed live online.

The Seton Shivers center is Central Texas’ only hospital-based, outpatient treatment center for adult cancer patients and provides care for the uninsured and underinsured. It is named for the legendary Shivers family that includes former Texas Gov. Alan Shivers as well as Robin Shivers, Austin music business consultant and philanthropist who co-founded the Health Alliance for Austin Musicians (HAAM). HAAM delivers mental, dental and primary health care for uninsured musicians and, since its inception, has served more than 1,400 people.

“We’re thrilled to have doubled our fundraising total since last year,” said Rob Hagelberg, general manager of Four Seasons Hotel Austin, which has hosted the event since 1998. “It’s so great to see the community come together to enjoy live music and to help support central Texans living with cancer.”

The events were made possible thanks, in-part, to the support of Strait Music Company.

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 Contacts: Erin Geisler, (512) 475-8071; or Kerri Holden, (512) 685-8048; or Steve Taylor, (512) 324-5840

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